Shoestring Theory

It’s like discovering that while you were staring out of the coffee shop window, some stranger had wandered by and taken a bite out of your croissant and sipped some of your coffee. As though you had looked out your front window after a heavy snow storm, to watch the world glisten in white, only […]

Alt.def will provide alternative definitions to phrases previously defined by Shoestring Theory. The Shoestring Theory: the theory that most businesses and projects can be launched on a shoestring budget and still succeed. Usually used with the definite article “the”. Contrast with “shoestring theory” as used with the indefinite article “a”. The shoestring theory has guided […]

Screen capture of Feb. 5, 2008 video stream from cnn.com. So I’m in full political junkie mode, watching the live stream from CNN while surfing the web looking for more SupTu (that’s how the cool kids say it) info. The colors on CNN’s Republican Super Tuesday map floored me: McCain: Republican Red, the color of […]

an idea that you suspect is true based on personal experience or anecdotal evidence, but for which little or no evidence exists to prove its validity. A primary function of the internet is to facilitate the development and growth of shoestring theories.